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  1. #1
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    Burger King's New Unhappy Meals

    Burger King debuts unhappy meals because 'no one is happy all the time'
    May 1, 2019, MSN.com

    Happy Meals have been synonymous with fast food for decades, ever since McDonald's first rolled out its kid-friendly concept in 1979.

    But let's face it, it's not easy to be happy all of the time.

    Now, Burger King has come up with a new meal box line that honors a full range of human emotions — from totally excited to super sad.

    Burger King's new "Real Meals" launched this week and come in five different varieties, including Blue Meal, Salty Meal, and YAAAS Meal. They will only be available at select Burger King locations in Seattle, Miami, Los Angeles, New York City and Austin, Texas.

    And while the brightly colored boxes might seem like just another fast food jab at Burger King's largest competitor McDonald's, their release is tied to an important cause.

    Burger King partnered with the non-profit organization Mental Health America to increase visibility about issues surrounding mental health during May, which is Mental Health Awareness Month.

    “A natural extension of encouraging people to 'be their way' is encouraging them to 'feel their way.' With the pervasive nature of social media, there is so much pressure to appear happy and perfect," the chain said in the press release. "With Real Meals, the Burger King brand celebrates being yourself and feeling however you want to feel." A representative for the fast-food chain confirmed to TODAY Food that a donation was made to Mental Health America but would not specify how much or whether a specific issue was targeted.

    Customers can order any box they choose but what, exactly, is in a real meal?

    Every Real Meal is basically some type of Whopper combo meal (which the guest chooses) and, unlike Happy Meals, these are not being targeted at young kids. Unfortunately, none of the Real Meals come with a toy.

    Though Burger King is trying to make a statement that not everyone is happy (at least not all the time), many social media users are pretty happy about the chain's decision to bring attention to an important issue...

  2. #2
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    Re: Burger King's New Unhappy Meals

    I find it hilarious when people actually believe a large corporation is charitably supporting a cause.
    Its called using a cause for increasing profit. And the free positive advertising is worth a fortune to any corporation.

  3. #3
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    Re: Burger King's New Unhappy Meals

    Not to mention fraudulent food:

    fast-food-ads-reality.jpg

  4. #4
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    Re: Burger King's New Unhappy Meals

    McD also brought a new definition to BYOB with the Big Mac... build your own burger.

    there should be a warning label on the box stating “some assembly required”
    sometimes i think the teens just throw the contents in the box without actually making the burger

  5. #5
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    Re: Burger King's New Unhappy Meals

    Burger King Will Sell Meatless Whoppers Across US This Year
    Futurism.com
    April 30, 2019

    On April 1, Burger King announced plans to begin selling meatless Whoppers at restaurants in St. Louis, Mo., a decision that seemed like it could’ve been an April Fool’s Day prank — Whoppers without the flame-grilled beef patties carnivores had come to know and love? Blasphemy.

    But it was very real, and apparently a rousing success.

    The company now plans to test Whoppers containing plant-based patties created by Impossible Foods in additional markets with the goal of a nationwide rollout before the end of 2019 — a move that could solidify meatless meat’s place on the menu of mainstream America.

    Meatless Market
    Josť Cil, CEO of Burger King’s parent company Restaurant Brands International (RBI), discussed the expansion during an earnings call with investors on Monday.

    “It’s really difficult to distinguish between the Impossible Whopper and the original offer,” Cil said, according to Engadget. “And based on guest reaction, we decided to advance our plans to expand the Impossible Whopper to select new markets this summer.”

    Cil went on to note that Burger King is “going to target a national rollout toward the end of the year, if guest reaction continues to remain as strong as we’ve seen in St Louis.”

  6. #6
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    Re: Burger King's New Unhappy Meals

    But don't worry, Burger King fans. You will still probably get food poisoning, just like their regular burgers.

  7. #7
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    Re: Burger King's New Unhappy Meals

    So what they’re saying is their taking out the 2% beef and rebranding the same meatless filler patties. Nice marketing ploy

  8. #8
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    Re: Burger King's New Unhappy Meals

    Yes. All beef patties (with filler) is now all filler patties. Raised without hormones or antibiotics.

  9. #9
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    Re: Burger King's New Unhappy Meals

    You left out the GMO

  10. #10
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